New PR drafting / editing package launched

Written on January 28, 2009 – 10:27 am | by Miranda Tan |

New press release drafting / editing package launched today. We write and distribute your release at PR Newswire for only $399.

we are getting ready to launch…

Written on January 27, 2009 – 8:20 pm | by Miranda Tan |

we are getting ready to launch our new new press release package for $ 399 — sign up at http://www.myprgenie.com

PR 3.0

Written on January 27, 2009 – 6:51 pm | by Miranda Tan |

In 2008, everyone talked about twitter, facebook and linkedin. So what do you guys think will happen in 2009? My predictions are with the current economic collapse, everyone will be forced to change to adopt to even more compelling solutions that are open, more effective and efficient.  Instead of PR 2.0, we will be embracing [...]

Tips from Russian PR

Written on January 9, 2009 – 12:46 pm | by Miranda Tan |

http://uk.reuters.com/article/idUKL738497420090107?sp=true This story about Russian PR contains some lessons for even small business public relations. Even with a high-stakes international squabble, one basic PR principle holds true: Always keep the media engaged during a crisis. Feed the beast; never cut it off and invite it to wander away.

PR Firms Hit By Recession

Written on January 9, 2009 – 12:43 pm | by Miranda Tan |

http://www.prweekus.com/Firms-wait-out-retainer-freeze-from-clients/article/123601/ This was an interesting article from PR Week—a report on how some PR firms have had clients come to them asking for a “hiatus” from their retainer agreements. It’s something we’re going to see more of, along with outright termination of PR contracts, as companies are forced to cut anywhere they can. Cutting out [...]

TV Retains Marketing Dollars in Hard Times

Written on January 2, 2009 – 3:33 pm | by Miranda Tan |

http://www.nytimes.com/2008/12/30/business/media/30adco.html?_r=1&hp=&pagewanted=print In the recent NY Times article, “TV Retains Marketing Dollars in Hard Times” By JOHN CONSOLI, I was surprised to read that that in this tough time companies are not leveraging the power of PR more to get their message and brand across.  As companies everywhere are cutting their marketing dollars, PR done right [...]

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