The marketing world of today is extremely dynamic, the rise of the internet gave birth to online marketing.  The term online marketing means to market yourself on various websites , channels etc. promoting yourself, this is fast becoming an integral and for some the primary technique of marketing strategies. This is so because the internet has now become the primary hub of information, where each day millions of people visit and surf the net browsing for information , hence marketing yourself on such a platform has become increasingly effective as well as economical.

Online marketing is more effective and economical than the conventional methods because it has a longer life, along with that it is visible to a…