MyPRGenie CEO Miranda Tan answers the age-old question of how to get great PR at a trade show in a new video just posted on YouTube. In the 2 minute video, she explains how (and when) to plan ahead for…
Miranda Tan, PR, public relations, small business marketing
How to Target Your PR Story
by dmcalister • March 8, 2013 • 0 Comments
How do I target the right media outlets when I want to tell my company’s story to the press? It’s one of the most common questions that MyPRGenie CEO Miranda Tan gets when she speaks to business audiences around the…
myprgenie, news, PR platform, public relations
Changing the PR Game Through Crowdsourcing
by dmcalister • March 7, 2013 • 0 Comments
MyPRGenie has announced the launch later this month of the PR industry’s first crowd sourced media database. Miranda Tan, CEO of MyPRGenie, says that the new crowd sourcing media platform is a re-imagination of how media contacts are researched, collected…
social media, social media marketing, social media tips
Are You Wasting Money on Free Social Media?
by dmcalister • March 5, 2013 • 0 Comments
Anyone can create Facebook, Twitter, Pinterest, LinkedIn, Instagram, FourSquare, Yelp and other social media accounts. It’s easy, and it’s free, right? But as author and futurist Robert Heinlein wrote often, “TANSTAAFL” (there ain’t no such thing as a free lunch.)…
Miranda Tan, MyPRGenie Tips
How to Measure PR Results in Real Time: Keep It Simple
by dmcalister • March 4, 2013 • 0 Comments
Confused by all the different ways to measure PR results? In her latest video blog, MyPRGenie CEO Miranda Tan says to keep it simple: start by tracking who actually read your press release or email pitch.