Here is a feel-good story that I thought was interesting because of the social-networking component. As some of you know, I’m keenly interested in the power of using social networking in PR. In this case, a student at the University of Vermont utilized Facebook to help organize and raise funds for a club football team from scratch.
Its amazing what you can do with social media! I still remember the story last month of a Dartmouth student that won an official post from her more established opponent by promoting via Facebook.
http://www.nytimes.com/2008/12/03/sports/03vermont.html?_r=1
