Natural link building does not involve any effort on your part to get back-links and happens naturally. Initially, you will have to promote your website to make sure that enough people hear about it. But once you’ve set the wheels in motion, you will keep on getting more and more back-links organically. Here are some tips for securing lots of natural back-links:
1. Provide Motivation:
Motivate your website viewers to link back:
i) Make compelling content for your website that is most relevant to your business niche and useful for the readers. Give RSS feed buttons and other social sharing options to let people connect, relate and share.
ii) Create visually pleasant pages using appealing colors, graphics and animations. These serve as an add-on to quality content.
iii) Offer discounts on services and membership incentives.
iv) Use controversial content to get into the limelight and go viral.
2. Use Interactive Tools:
Incorporate live user interaction on your site:
i) One on one interaction is the best way to connect to your audience and know exactly what they want and how. This way you can develop content for your audience naturally. Use Facebook, Twitter, Digg, StumbleUpon and other social tools to make interaction possible.
ii) Viral videos facilitate word of mouth for marketing.
iii) Allow guest postings on your website to directly communicate with your audience, know their demands and get feedback about your site.
3. Internationalization:
i) Look into regional trends and likes. Think globally and respect the vast variety of cultures that you encounter on your website. Develop your schemes and agenda accordingly.
ii) In terms of computing, make your website well adapted to international standards. If your exposure is global, give options to view site regionally in different languages.
4. User Friendly Experience:
i) Don’t let your visitors get lost in the web-pages. Provide comfortable navigation with a way back to homepage and other main pages. Ease of use leads to a good user experience, thus motivating the viewer to link back and revisit.
ii) Provide easy navigation with proper domain classification.
5. Press Releases:
The best way to get the word out about your site is through the use of press releases. Whenever you have a new product or would like to promote a service, send out a press release to PR companies and journalists. A press release will take your news to many media channels and you will be able to get many back-links.